Social Media Brand Strategy Influencer Outreach Content Creation Small Business Growth TikTok & Instagram PR & Campaigns Social Media Brand Strategy Influencer Outreach Content Creation Small Business Growth TikTok & Instagram PR & Campaigns
Social Media & Marketing

Show Up.
Stand Out. Grow.

Social media management, branding, and influencer outreach — built for small businesses that are ready to be seen.

VD
Social Media Manager
Brand Strategist
Influencer Connector
Small Biz Champion
4+
Years Experience
3
Industries Served
2
Languages
What I Do

Services Built
for Small Business

No big agency fees. No runaround. Real strategy and real results from someone who genuinely cares about your growth.

01
Social Media Management
Consistent, on-brand content that keeps your audience engaged and your business top of mind across every platform.
Instagram TikTok Short-form Video Analytics
I manage your social presence end-to-end — content planning, creation, posting, and community engagement. Using Google Analytics and platform insights I track what's working and adjust in real time. You focus on running your business; I'll handle the rest. Most clients see measurable follower and engagement growth within 30 days.
02
Branding & Brand Strategy
A brand that looks, sounds, and feels like you — one that customers remember, trust, and come back to.
Brand Voice Visual Identity Copywriting Canva / Adobe
Your brand is more than a logo — it's the feeling people get every time they interact with your business. I develop your messaging, visual identity direction, and make sure everything from your captions to your graphics tells the same story. Built on competitive analysis and trend research so you stay ahead.
03
Influencer Outreach
Connect your brand with the right creators to drive real, local customers through your door — not just likes.
Creator Vetting PR Packages Ambassadors Campaign Reporting
From identifying the right local creators to coordinating PR packages, shipping, and tracking campaign performance — I handle every step. I've built influencer programs from scratch, managed media lists, and compiled proof-of-performance reports that show exactly what you're getting for your investment.
VD
Education
B.A. Communication
PR & Advertising
Stockton University '25
English
Español
Why I Do This

Marketing That
Actually Moves
the Needle

I'm Victoria Donado — a social media and marketing specialist with a mission to help small businesses compete online. I've worked across marketing, PR, and brand strategy from NYC agencies to NJ startups, and I bring all of that experience directly to your business.

Small businesses are the backbone of every community. My goal: give you access to the same powerful marketing big brands use, at a price that actually makes sense.

Social Media Strategy Influencer Outreach Brand Development Copywriting Google Analytics Canva / Adobe Campaign Reporting Asana / Notion TikTok Shop PR & Media Lists
Oct 2025
Present
Social Media Account Manager
Current Role
Managing TikTok and Instagram growth through strategic content, short-form video, influencer collaborations, and brand ambassador partnerships.
May–Aug
2024
Communications & Media Intern
Skaggs Creative, NYC
Supported account executives with client deliverables, compiled engagement analytics reports, and coordinated with creative teams on digital campaigns.
May–Aug
2023
Project Management Intern
Berlin Packaging, NJ
Tracked production timelines for beauty clients, coordinated with vendors, and supported account managers with presentations and client updates.
May–Aug
2022
Marketing & PR Intern
Suite-K Cosmetics, NJ
Supported influencer campaigns, managed press materials and media lists, and compiled proof-of-performance reports for campaign launches.
Let's Work Together

Ready to
Grow?
Let's Talk.

📱
Phone
+1 (201) 755-9928
✉️
Email
vdonado14@gmail.com
📍
Location
New Jersey — Remote & Open to Relocate
After you reach out we'll schedule a free 30-minute call to talk through your business goals, current social presence, and where you want to be. I'll put together a custom package with no obligation. Most clients see measurable results within the first 30–60 days.
Send a Message
Case Study 01 — TWOFOURSIX
Mango Gummies 🥭
TWO
FOUR
SIX
"not your average gummy — straight from the mango"
Content Creation Social Growth Influencer Outreach Sales Strategy
0
Followers Gained
22 → 1,800
0%
Growth Rate
In 7 months
100%
Inventory Sold
All 3 products
7
Months
Start to sell-out
The Challenge

TwoFourSix launched with a bold product — real mango gummies unlike anything on the market — but virtually zero online presence. Just 22 followers and a full inventory to move. They needed a brand voice, a community, and a strategy to turn scrollers into buyers.

What I Did
Built and executed a full social media strategy from scratch — Instagram & TikTok
Created all content — photos, short-form video, captions, and trend-driven campaigns
Coordinated influencer outreach and PR partnerships to expand brand reach
Drove direct sales through product drop campaigns tied to social content
🥭
The Result
Grew from 22 → 1,800 followers and sold out every single product — Original, Sour & Protein Mango Gummies — in 7 months.
Content Gallery
My Work for TwoFourSix
TwoFourSix
TwoFourSix
TwoFourSix
thetwofoursix.com
Visit Brand →
Case Study 02 — VESELKA NYC
Ukrainian Soul Food · Est. 1954 🥟
Смачного
VES-
EL-
KA
★ EST. 1954 ★
Ukrainian Soul Food · East Village, NYC · 3-Generation Family Restaurant · James Beard Nominee
Website Copy Instagram Content Logo Variations Brand Strategy
The Project

During my internship at Skaggs Creative NYC, I worked directly on Veselka's digital presence — one of New York City's most iconic Ukrainian restaurants with over 30K Instagram followers. The goal was to refresh their digital voice while honoring 70 years of history and culture.

What I Did
Refreshed website copy to align with Veselka's warm, heritage-driven brand tone
Created on-brand Instagram content for their 30K+ follower audience
Designed logo variations and custom social media icons
Supported Veselka's overall digital brand presence and campaign consistency
30K+
Instagram Followers
70
Years of Legacy
🥟
The Result
Helped one of NYC's most iconic restaurants modernize their digital presence — while keeping 70 years of Ukrainian soul food heritage alive online.
Work Preview
My Work for Veselka
Via Skaggs Creative · NYC Internship 2024
Veselka Website Work
Website
Website copy & content refresh
Veselka Instagram
Instagram
30.3K followers · on-brand content
+
Add More Work

Click the tile to upload additional Veselka work samples.

veselka.com · East Village, NYC
Visit Veselka →